1. Facebook likes inflation
Paid likes with low quality accounts were likely purchased to mimic popularity. The post likes ratio is well under 0.1%.
2. Inflated YouTube subscribers
There are thousands of subscribers and barely any views on the Blockchain.io YouTube channel.
Blockchain.io is a cryptocurrency exchange that plans to launch before 2019. Considering the current bear market, this exchange ICO would appear to sit on the safer side when compared to other ICOs. Typically, exchanges use market making algorithms to boost trade volume on their own token, so you can have extra confidence that you will be able to liquidate your tokens at a profit. Many idealize their exchange tokens hoping to find the next Binance token, but this rationalization is highly unlikely.
This ICO is brought forth by team members at Paymium, a small currency exchange with only one BTC/EUR pair that boasts 170,000 users with a daily volume less than $50,000. Don't expect much from this exchange. Paymium appears to have limited growth capabilites so this move to branch out into other cryptocurrencies seems like the most feasible option. If you don't get in on this ICO then it's no big deal. They're already having a tough time dealing with trademark infringement by acquiring their popular domain name blockchain.io.